The Importance Of Content Writers?

There are millions and millions of articles out there in the realm of the cyberspace universe; revealing articles on every subject imaginable from apples to zygote - from how to peel an apple the proper way, to what actually makes up a zygote - yet most of these articles wouldn’t exist without content writers.

Content writers are those people that work behind the scenes, day and night, to insure that subject matter is written up to fill the need of countless organizations, special interest groups, companies, and even individuals that lack the time or the talent to create material for their online needs themselves. Content writers are the invisible people, the anonymous, faceless, nameless, wordsmiths that lurk in the shadows. Never looking for the limelight, they work quietly, diligently, with the purpose of filling a client’s need for content all for a modest sum and just maybe the sense of satisfaction that comes with knowing what they’ve created is out there for the world to see and learn from.

Content writers are not like print writers. Content writers have skills pertaining to writing for the web, skills such as knowing when to insert headlines containing SEO keywords along with knowing how to place keywords in paragraphs effectively. They have to make sure that their written compositions are clear, sensible and aimed at their target audience.

It is no secret that web users tend to scan over text instead of reading it closely, skipping over unnecessary information to get to the “meat” of the article. Good content writers know this and work to place important keywords either alongside, or next to the “meat” in every article they write. In this way content writers ensnare their target audience, ensuring that keywords are seen, remembered and used by search engines to get the intended audience’s attention. This trapping of the target audience through good SEO content placement also ensures a high rate of satisfaction from their clientele, of course.

There’s an old saying in the world of traditional writing, “Bring on the Bear!” What this simply refers to is bring on the action, the excitement! Practised content writers should bring this aspect of the traditional writing world into the modern world of SEO content writing. There shouldn’t be that much of a problem in adding this aspect to a composition, after all, keeping the target audience fully engaged while reading the piece guarantees that they end up remembering the piece while paying attention to important keyword aspects within. Its win – win for both content writers and their clientele.

It is estimated that it takes 25 percent more time to scan content online as compared to scanning traditional print content. If that estimate of 25 percent to scan online content is correct, then content writers can be happy with the knowledge that their target audience, on average, will spend more time looking over their written SEO content. With the extra time taken for a target audience to peruse online articles, content writers can rest assured that their use of keywords will not go unnoticed.